Tuesday, May 7, 2013

Kapitall and Basic Investing

If you've never heard of the online investing platform Kapitall, I'd highly recommend checking out the website and setting up an account. Kapitall may not necessarily be ideal for the highly experienced or extremely wealthy investor--after all, it's tagline is "Investing for the rest of us"--but it's nonetheless an extremely interactive experience that has much more of the look and feel of a Zynga game or similar social media app than an average trading platform. It's user-friendliness notwithstanding, the site still offers plenty of analytical and number-crunching tools to allow for in-depth analyses and comparisons of stocks, bonds, ETFs, and other investment options.

Screenshot of a comparison of various stocks on Kapitall


I've set up a very modest Kapitall Generation account myself and just executed my first two trades today. It was a quick and seamless process, even though one of my transactions involved an OTC trade and pink sheets. More on my investments to come in a future post...but I must say I am looking forward to the day when I have more money to invest and the trading fee isn't as much as 20-25% of my total transaction cost!

Here's the official, full-length description of Kapitall from the site's blog, Kapitall Wire:

"Kapitall is a revolutionary brokerage platform for researching and analyzing stocks, mutual funds and exchange traded funds. Inspired by video game design, the site combines a graphical user interface with drag and drop technology that makes it easy to build portfolios, share ideas and execute trades. Kapitall's lists break down complex concepts to their basics, offering education and investing ideas to novices that double as a refresher course for more seasoned investors."

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